Understand how to become certified as a Digital Marketing Associate.Understand the landscape of traditional, digital, and social media marketing.You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is.īy the end of this course, you will be able to: You’ll learn what social media marketing entails, including the history and the different social media channels that exist. This course lays the foundation of social media marketing. This specialization is also offered in Arabic, Portuguese, and Spanish. The Professional Certificate is now ACE® recommended. Get exclusive access to the Meta Career Programs Job Board-a job search platform that connects you with 200+ employers who have committed to sourcing talent through Meta’s certificate programs, as well as career support resources to help you with your job search.Įarn both a Professional Certificate and the Meta Digital Marketing Associate Certification, showcasing your skills in social media marketing and the use of Meta Ads Manager to potential employers. Upon successful completion of the program, you’ll: This six-course program designed by experts at Meta and Aptly will provide an introduction to digital marketing and all the major social media platforms such as Facebook, Instagram, LinkedIn, YouTube, TikTok and more to prepare you with the skills and tools needed to grow an engaging social community and run effective social media advertising. Whether you’re completely new to digital marketing or you’ve been tinkering with social media platforms for your own business, you’ve come to the right place. Want to turn your passion for social media into a career? In this program, you’ll learn how to create a social media presence on Facebook and Instagram that people want to follow! Social media marketing jobs are amongst the most in-demand skills for organizations of all sizes.
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